<div>Campaign Story
</div>
<div><br />
</div>
<div>Young Senior is building more than a music career. The mission is to create a premium African brand that demonstrates discipline, creativity, entrepreneurship, and excellence. Despite years of investing personally in music and business, scaling to an international audience requires professional production, marketing, strategic partnerships, and infrastructure that cannot be achieved through personal resources alone. Every contribution helps build a sustainable platform capable of showcasing Zambian talent on the world stage.
</div>
<div><br />
</div>
<div>Executive Summary
</div>
<div><br />
</div>
<div>This campaign seeks £50,000 to transform Young Senior from an established Zambian artist into an internationally competitive music, media, and lifestyle brand. The funding will support professional music production, cinematic visuals, branding, international marketing, public relations, regional collaborations, travel, business infrastructure, and long-term brand development.
</div>
<div><br />
</div>
<div>Vision
</div>
<div><br />
</div>
<div>To establish Young Senior as one of Africa's leading premium artists and entrepreneurs, representing Zambia on the global stage while creating sustainable business opportunities through music, media, brand partnerships, and entrepreneurship.
</div>
<div><br />
</div>
<div>Funding Allocation (£50,000)
</div>
<div><br />
</div>
<div>World-class music production £8,000
</div>
<div>Cinematic music videos &amp; photography £8,000
</div>
<div>International marketing &amp; Meta/YouTube/Spotify campaigns £10,000
</div>
<div>Brand identity, wardrobe &amp; creative direction £5,000
</div>
<div>PR, radio &amp; television promotion £6,000
</div>
<div>Regional travel &amp; collaborations £5,000
</div>
<div>Studio equipment &amp; content production £5,000
</div>
<div>Website, merchandise &amp; business infrastructure £3,000
</div>
<div><br />
</div>
<div>Funding Milestones
</div>
<div><br />
</div>
<div>• £10,000 – Professional recording, branding and first campaign.
</div>
<div>• £20,000 – High-end music videos and national promotion.
</div>
<div>• £35,000 – Regional collaborations and PR across Southern Africa.
</div>
<div>• £50,000 – Full international brand launch and year-long execution plan.
</div>
<div><br />
</div>
<div>Supporter Promise
</div>
<div><br />
</div>
<div>Supporters will receive regular updates, behind-the-scenes content, progress reports, new music announcements, and a transparent overview of how funds are invested.
</div>
<div><br />
</div>
<div>You can have a look at my work on this link: <a href="https://ffm.bio/youngseniorbaby" target="_blank" rel="noreferrer noopener"><a href="https://ffm.bio/youngseniorbaby" target="_blank" class="" rel="nofollow noopener noreferrer">https://ffm.bio/youngseniorbaby</a></a>
</div>
<div><br />
</div>
<div>Thank you so much for your support!
</div>

Mariel Kalkach Aparicio

Help Build Zambia's Next Global Music Brand

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Platform is iOS

Android

Adyen Google Pay Development Audience

$opt_dummy_attribute

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Payment Identity Transfers ATO Risk Check (Targeted) - Production

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AUD Donation Upsell audience

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DAF Internal

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Person ids

United States (US) users

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UC Tipping v20250115 International

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AI Chatbot Audience

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Android v11.0.0 and above

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iOS App Version

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PYMK has donors

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Help Build Zambia's Next Global Music Brand

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