Goldmann's Dept. Store Sign

Passionate preservationists have joined forces and taken our first steps toward creating a registered 501(c)3 nonprofit organization, dedicated to preserving, refurbishing, repairing, relighting and displaying old Milwaukee’s neon and other historic signage. Our goal is to keep old Milwaukee’s signs in Milwaukee, if at all possible.
Our organization is called Old Milwaukee Neon Co., and has four Incorporators and four Directors, most of them based in Milwaukee. Adam Levin is our Founder and Project Leader.
Our first effort is to refurbish and display in Milwaukee, the amazing Goldmann’s Department Store sign, saved through an effort led by Adam Levin, along with many supporters.

We are awaiting our EIN number, which will be added to this campaign once it is available.  
Our 501c3 Foundation is seeking donations as well as other funding sources (grants, etc.) to ensure the Goldmann’s sign stays in Milwaukee. Adam has already received City of Milwaukee approval to display the sign along Mitchell Street, not far from where it hung for decades.
As noted this morning in Adam’s Old Milwaukee Facebook group, estimates to refurbish and repair the massive 24’x6’, 800 lb. Goldmann’s sign total nearly $25,000. We are seeking additional bids to ensure best quality/best price for this project.
All operations, financials, and communications will be funneled through the Goldmann’s Facebook page, Goldmann’s Dept. Store Sign. A bank account has been established to hold all donations and grant funds until we have enough to refurbish the sign. 


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Fundraising team: Keep the Goldmann's Sign in Milwaukee (2)

Mary Martin 
Milwaukee, WI
Adam Levin 
Team member
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