<div><strong>We believe that everyone has a right to the joy that outdoor pool swimming brings.</strong>
</div>
<div><br />
</div>
<div>Future Lidos supports over 170 lidos and campaigns across the UK and Ireland, helping to create, revive, sustain and develop pools and bring this joy to all.
</div>
<div><br />
</div>
<div><strong>But we’ve reached a crossroads.</strong>
</div>
<div><br />
</div>
<div>We urgently need your support to continue our collective work, and to raise the funds needed to sustain and grow it.
</div>
<div><br />
</div>
<div>In less than four years, Future Lidos has become a vital collaborative force, shining a light on the value of the 170+ lidos and campaigns across the UK and Ireland and making them individually and collectively stronger.
</div>
<div><br />
</div>
<div>With the National Lottery Heritage Fund (NLHF)-funded Pooling Resources, we were able to grow lidos’ profile, embrace the whole sector, and create the pioneering Lido Toolkit, transforming the landscape for existing and proposed lidos.
</div>
<div><br />
</div>
<div>This has created opportunities to go deeper – building collaboration, capacity and resilience, and cultivating advocacy and influence. The need is great, the network is strong, and there’s so much more we can do together.
</div>
<div><br />
</div>
<div><strong>But we can’t get there without your help.</strong>
</div>
<div><br />
</div>
<div>Since Pooling Resources finished in March '24, our work has been sustained by the voluntary Steering Group and by our Project Director working without payment on bidding for funding, building advocacy and alliances, running the monthly meetings and responding to enquiries and opportunities.
</div>
<div><br />
</div>
<div>Though Future Lidos was recommended for funding, our recent application to NLHF for a fresh wave of work was unsuccessful in a highly competitive field. We’ve been encouraged to re-apply, but it’s clear that match funding will be crucial next time.
</div>
<div><br />
</div>
<div><strong>The time has come to ask for your support.</strong>
</div>
<div><br />
</div>
<div>We need to hit two targets.
</div>
<div><br />
</div>
<div><strong>£10,000</strong> will sustain our work until March 2025, when we aim to have project funding secured. This will enable the Project Director and Steering Group to identify and submit relevant grant applications (including re-application to NLHF), build on our recent advocacy wins, maintain profile for the sector, and sustain the network. Thanks to many generous supporters so far, we've raised 70% of this target, but we've still got a way to go.
</div>
<div><br />
</div>
<div>A further <strong>£20,000</strong> will provide essential match funding to strengthen our case with NLHF and other funders, enabling us to deliver the collaborative projects and long-term benefits that lidos and their communities need and deserve. This must be in place before any funded project can begin, so our target is March.
</div>
<div><br />
</div>
<div><strong>Please help us reach these targets, so that we can support lidos, and maximise their enormous benefit to communities, into 2025 and beyond.</strong>
</div>
<div><br />
</div>
<div><strong>Thank you!</strong>
</div>
<div><br />
</div>
<div>Future Lidos
</div>
<div><a href="https://www.futurelidos.org/" target="_blank" rel="noreferrer noopener"><a href="https://www.futurelidos.org/" target="_blank" class="" rel="nofollow noopener noreferrer">https://www.futurelidos.org/</a></a>
</div>
<div><br />
</div>
<div><strong>FAQs</strong>
</div>
<div><br />
</div>
<div><em>How will donations be acknowledged?</em>
</div>
<div><br />
</div>
<div>All donations (other than those who chose to donate anonymously) will be credited on our website at <a href="https://www.futurelidos.org" target="_blank" rel="noreferrer noopener">www.futurelidos.org.</a>
</div>
<div><br />
</div>
<div><em>What if less, or more, is raised than the target(s)?</em>
</div>
<div><br />
</div>
<div>The first priority will be to keep the work going. If we fall short of the £10,000 target, then sadly we will have to review and scale back our work. This could seriously affect the momentum and connections that have been developed. Once we pass this threshold, any surplus will go towards match funding. If your generous contributions should take us over our £30,000 total target, any excess will be used as additional match funding for future funded projects, or to keep the work going until funding is raised, if it takes longer than we hope.
</div>
<div><br />
</div>
<div><em>How will the funds be managed?</em>
</div>
<div><br />
</div>
<div>As Future Lidos is not yet incorporated, contributions will be held by Our Lido Ltd on our behalf, as was the case for the NLHF grant for Pooling Resources. The use of funds will be overseen by the directors of Our Lido Ltd and the Future Lidos Steering Group.
</div>
<div><br />
</div>
<div><em>What will the money be spent on?</em>
</div>
<div><br />
</div>
<div>£10,000 will enable the Project Director and Steering Group to continue into 2025: -
</div>
<div><br />
</div>
<ul>
<li>Advocating for lidos and their importance to public health
</li>
<li>Bringing the sector together at monthly network meetings
</li>
<li>Constructing a revised application to NLHF
</li>
<li>Researching and pursuing other sources of funding
</li>
<li>Developing future projects to strengthen the sector
</li>
<li>Building alliances and seeding future collaborations
</li>
<li>Sustaining a social media presence
</li>
<li>Responding to enquiries and opportunities, including journalists, collaborators and funders/sponsors
</li>
<li>Maintaining Future Lidos’ admin resources (email addresses, Zoom, etc).
</li>
</ul>
<div><br />
</div>
<div>£20,000 will provide match funding to lever significant grant funding for strategic projects – our aims include: -
</div>
<div><br />
</div>
<ul>
<li>Sustaining and growing lidos’ media and social media profile
</li>
<li>Building recognition for the vital role lidos play in public health and health equity
</li>
<li>Deepening our connections in the new government to inform and influence policy
</li>
<li>Peer-to-peer awareness-raising and advocacy with local authorities
</li>
<li>Conferences and go-and-see trips to nurture connections and knowledge
</li>
<li>Developing collective purchasing on key supplies to reduce lidos’ running costs
</li>
<li>Public-facing promotional campaigns to grow and widen audiences
</li>
<li>Capacity-building in key areas like environmental sustainability, engagement and equity
</li>
<li>Brokering connections across the network and with external allies and stakeholders
</li>
<li>Building the evidence base for the health, social and economic impact of lidos
</li>
<li>Developing external collaborations around shared goals
</li>
<li>Maintaining and updating the Toolkit as a rich resource for lido development
</li>
<li>Strategic organisational development for Future Lidos, including incorporation and building a sustainable financial model
</li>
</ul>

Suzanne Easton

Anonymous

Peter Gudge

RUTH POINTER

Michael Wood

Oscar Benito

Sarah Whitehead

Felicity Harvest

Marion Catlin

Christopher Arthey

SPACE & PLACE (AFLSP Ltd)

Nathan Miller

Sue Barker

Steve Harris

Francesca Gains

Rowena Dean

Graham Orbell

Future Lidos Appeal

platform

Platform is iOS

Android

Adyen Google Pay Development Audience

$opt_dummy_attribute

English only

Deprecate Stripe Legacy

dyn_template_ids

Adyen V6 Bene Transfer & MyMoney Campaign Organizers - test01

Bene transfer V6 and AdyenV6MyMoney Campaign Organizers - production

OneTrust next-app audience

fundCountryCode

NextDoor Share Option Users

Fundraisers with Reactions feature capability

fundCurrencyCode

US + Non-charity COs Only

locale

fund country is US and user language is English

personId

comms-internal-person-ids

Enhanced Story Experience Users

Suggested Goal Experience Users

user language is English and fund country: US, AU, DK, FI, IE, NO, SE, CA, GB; 

Poster share - new funds eligible (newest 9/18)

Streaming widgets beta user

paymentProcessor

3DS payment method

user language is English and fundCountry: US, AU, DK, FI, IE, NO, SE, CA, GB; 

currencyCode

Money Box Donation List Prompt Experiment Audience

GoFundMe Employees

ipAddress

Mark Rieth IP Address

Version 9.2.0 and above

Fund is in English speaking country

desktop

Android v12.11.0 and above

Platform is Android

paymentMethodType

checkoutType

Payment method type group to be vaulted on success

admin pr kit prod

EUR Donation Upsell

Share Text generation Skip Fundraiser

(prod) new funds eligible for amp12 (UGC gallery)

fintrac_cad_idv_form_v2 audience

paymentProcessorAccountId

fallback mode accounts

proCampaignId

p2p legacy startfundraising page

AMP24 New Funds Only PROD (DO NOT MODIFY)

Eligible for Profile Share Badge

countryCode

charityId

UKCharities

Federated Search Internal Testing

route.pathname community

US Donation Upsell audience 

Auto Thanks Feature Audience

Supporter Comments Eligible Funds

International Only

fundId

braze fundraiser group 

Payment Identity Transfers ATO Risk Check (Targeted) - Production

Fundraiser Saved Payment Method Rate Limit Bypass (Production)

leaderboard-partner-id-audience-givepanel

Version 9.2.1 and above

AUD Donation Upsell audience

fundraiserCountryCode is US/EN

Active Fundraiser - Smart Default Cadence

DAF Internal

Vault on success card payment method

Platform is iOS v11.0.0 and above

Desktop users

Person ids

United States (US) users

allow yuno fundraisers for test

Mexico country code

Posters INTL

NPO Profile Opted-In

iOS at or above 12.4.0

non-US recurring donors

Canada Campaign Owner Group

Fundraiser Without Meta Link

Scheduler payment tester gorup

charityCommunityId

Charities allow to be claimed unclaimed (PRD)

Canada (CA) users

UC Tipping v20250115 International

pymk_production_xplr_fe_team

Android at or above 12.2.0

Profile photo entry point audience

smart goals (fundraiser/manage) on test01

Activity Tracking v1 Beta Testing

start gfm intl allowed locales

Platform is iOS v11.2.0 and above

NPO upsell education category

unclaimed charities

prod_ach_audience

AI Chatbot Audience

amp13 only new funds (prod) (anyword auto)

UC Flow Enabled (Prod)

Payment Identity Beneficiary Verification - Production

shared notification bell audience

Custom users

ach frontend audience

Android v11.0.0 and above

Users Receiving Payments Paused Notifications

smart goals test01

Manage Coach - US English Organizers Only + new funds only

Team EGG - IP Address list

NPO recommendations prod

Fundraiser Without Instagram Deep Link

Native 11.4.0 and above

UC Tipping v20250107

Users Receiving Braze KYC Validation Failed

ai_title_page

anyword

openai

control

manual_entry

userEmail

template_id

userId

fundUrl

isCharityCo

email

appVersion

shouldBucketIntoExperiment

isEligibleForProfileBadge

partnerId

donationCadence

isActiveFundraiser

isPartner

isMobile

npoProfileOptIn

fundIsLinkedWithMeta

hasSessionDonation

categoryGroup

isCampaignOwner

fundHasInstagramDeepLink

Native 11.3.0 and above

Native 11.4.0 and higher

New funds eligible - Video Sharing (PROD)

GB Donation Upsell audience 

Auto Thanks V3 Rollout Audience

Thank you V3 testing whitelist

isRecurringFriendly

Is Recurring Friendly

Excluded funds - Video Sharing

NPO upsell animals category

NPO upsell disaster relief category

Logged In Users

CH Donation Upsell audience

Android v10.6.0 and above

NPO upsell essential needs category

NPO upsell medical category

userCurrencyCode

Localized Currency

NPO upsell cancer category

v11.5.0 and above

testAudience

pathname

Survicate

appVersion is at or above 12.8.0

Non-charity fund

isChallengeFundraiser

challenge-fundraisers

Payment Identity Launch Verification - Production

New funds eligible - Posters v2

CAD Donation Upsell Audience

Braze Email Tester

NPO Profile Opted-Out

iOS App Version

hasKnownDonors

PYMK has donors

iOS v12.3.0 and above

Future Lidos Appeal

Still £22,830 to go. Help us build momentum.