Edge Movement COVID-19 Apocalypse Survival

Photos at the bottom! Who we are and our story right below "how you can help: section. :) <3

How you can help:

I want to learn the stuff you teach:
You can purchasing memberships/punch cards/etc. on our website: www.edgemvmnt.com   or  click here to visit our website 

I know someone who could sublease from you:
Contact us at [email redacted]

Purchasing merch:
We partnered with Ericat and Lenpup aka Erica Madrid and Lennon Shannon (they needed a weird eccentric name for their weird eccentric selves) to design some custom Edge Movement logo merch which can be purchased here: https://www.redbubble.com/people/ericatandlenpup/explore?asc=u
100% of profits will go to Edge Movement!

Donating here <3

Sharing this link along with a few kind words about why you think these services are important to our communities!
GoFundMe link here: gf.me/u/yjsjar or click here 

This story isn't just about us, it's about all the start-ups and other small businesses that have been denied funding despite being forced to close. There is a lot of information on how much financial assistance is being "given" to small businesses, but the reality is that a lot of small businesses just like us have yet to see that happen. Even those who have been given funding have had such unrealistic restrictions on the spending that it has hardly made a dent in their ability to survive! Something has to change. Too many big businesses have gotten funds they didn't need while local small businesses have been forced to close their doors.

Who we are: https://www.edgemvmnt.com/

We are Edge Movement and we believe in the power of positive mental and physical change through movement. Our goal is to grow an inclusive movement community that thrives off of a supportive atmosphere. We believe in the art of progression, not perfection. With over 30 years of combined experience, we teach adaptability training through different movement practices such as parkour, acrobatics, circus, flexibility training, strength training, spartan race training, ninja obstacles, games, and more. We are passionate coaches who have dedicated our lives to enriching the lives of every individual that interacts with us. After completing a contract with Cirque Du Soleil, Erica Madrid turned down the opportunity to compete in the qualifiers for the 2020 parkour Olympics to open Edge Movement in order to open a community space that gives people a place to belong (for both coaches and students) and has a positive impact on people's mental and physical health. Ryan Kinney uprooted himself from his home in California, leaving behind his family and friends in order to open Edge Movement because of the difference parkour made in his life. He wanted to share that same difference through coaching and changing as many lives as he can. Karen Smith and Leonard Madrid both gave up their retirement (financially and time) in order to help make Edge Movement a reality because they too believe in the importance of the services we offer to our community. Austin Lutz, Emily Fleet, and Lennon Shannon have all spent many hours volunteering their time to help coach and do whatever needs to be done to keep Edge Movement alive. Our community means everything to us!

What we provide:

There is increasingly more time spent behind a screen and less time moving and being active. With many schools decreasing gym time and now with COVID-19, many people have adapted a very sedentary life. Being sedentary for long periods of time has extremely negative effects on overall health and well-being. It also increases the chances of getting injured when someone suddenly becomes active. The key to maintaining a healthy relationship with movement is consistency. This doesn't mean you have to move for several hours every day, but a little bit of movement on a consistent basis helps FAR more than a ton of movement on a rare occasion.

We provide a safe, all-inclusive space that teaches everything from basic human movement (running, jumping, climbing, flexibility training, strength training, etc.) to advanced movement (flips, acrobatics, spartan race training, etc.).

Why we need funding:

  While phase 1 of our buildout was completed before we opened, the rest of our buildout has come to a complete halt since we don't know if we will get the funding we need. Edge Movement is a female, minority-owned small start-up business that teaches various Adaptability Training programs:  www.edgemvmnt.com. We opened for business on November 1, 2019.  The gym was built out and was operating with five full-time volunteers (two retired adults, three younger people, ages 27-30 years) until such time the business became profitable. Our rent is $12,000/mth, and average utilities $800/mth.  We had one sublease paying $4,000/mth rent.  However, we were forced to close March 16, 2019, and our sublease walked away and permanently closed her business on April 1, 2020. Although we were allowed to reopen June 15, 2020, we currently are not able to earn sufficient revenue to pay the rent and utilities due to the limitations under COVID-19.

We received $3,800 from the EDIL program since the formula used was based on 2019 earned revenue.  Everyone was told about getting a $10K advance, but we were later told SBA made a decision to only give $1,000 advance per employee, so we initially got $0 advance. However, three weeks after getting our EDIL, an additional $1,000 deposit was made to our checking account, although we never received any written correspondence to explain the deposit since we still don't have paid employees.  We have appealed to get special consideration for the PPP loan, but have been denied since we did not meet one of two requirements, either having payroll or reflecting a net profit on our 2019 business tax return, which is, of course, is not typical, for a start-up with only 2 months of operations!  Nevertheless, after only being open 4 ½ months, Edge Movement LLP was growing and steadily and aggressively approaching our financial break-even point in March 2020 when it was indeed impacted and forced to shut down on March 16th due to COVID-19. 

The CARES Act funds that have been allocated to the Colorado Office of Economic Development and International Trade (now called the "Energize Colorado Gap Fund," ECGF) and earmarked for small business minority-owned, women-owned or veteran-owned who have 0 – 25 employees and were denied PPP funds were first advertised as $50K capped grant.  Now, the COEDIT indicates the cap will $35K and consist of a $15K  grant and a possible additional $20K loan.  Also, the representative we spoke to at COEDIT indicated his belief that Edge Movement would not be disqualified for ECGF for not having employees or net profit in 2019, but couldn’t guarantee it.  However, note that even if we were eligible, the $35K cap doesn't even cover the back rent we owe for April, May, and June, much less July, and going forward, not to mention utilities, insurance, and other operating costs. Additionally, ECGF loan terms are: no payment for 4 months, then 1% for 12 months, then 1.9% for 2nd year. The ECGF is arbitrarily capped across the board, i.e., no review of actual individual business costs, and then the loan terms are worse, and not forgivable, as compared to those who received PPP and use 40% towards rent and utilities. Furthermore, for PPP recipients, and amount not used as Congress allowed (60% for payroll, 40% for rent and utilities) defaults to a 1% loan with repayment over five years. Also,  the 1% loans are federally back, while the ECGF are not.  We have hired a professional broker to try and help locate at least one new sublease, but as you might guess, almost no one is interested in opening a business during this pandemic.

 When the Federal PPP policy committee held their first press conference announcing the 1st stimulus, a woman (I don’t remember her name) said the PPP  was developed quickly and the committee knew they hadn’t addressed all small business scenarios, so she said “if your business was forced to close due to COVID-19, now is the time to make your case.”  Well, we made our case, but after 3 ½ months of getting the runaround from Wells Fargo, and really great service from a local small bank, CoreFirst, we were nevertheless denied because SBA required PPP applicants to either have employees or show a net profit in 2019.   Then, after the 1st small business PPP stimulus was abused by large corporations, universities and celebrities (some returned the funds, many have not), upon announcing that the 2nd small business PPP stimulus, Chuck Schumer publicly announced these funds “were specifically intended for small business with 50 or less employees, even ten or less, and was especially intended for women-owned, minority-owned, and it included start-up business.”   Yet, Edge Movement still got denied PPP funds.  Also note, Edge Movement was requesting under the $150K to be disclosed publicly.

We have sent out several letters requesting that Congress pass another Continuing Resolution for the PPP program that allows the SBA to waive the requirement for either 2019 payroll or net profit for 2019 start-up business, and allow lenders to approved PPP applications to cover rent and utilities April through December 2020. Such Continuing Resolution would extend EQUITY to start-up businesses. So far Edge Movement has been funded by personal savings and retirement funds. We have also requested that the $35K cap and proportion of grants versus loan funds for the ECGF be subject to appeal in order to consider the actual real needs of individual businesses and the repayment terms for the loan be the same as the PPP loan.

We have included all of this information in letters sent to the U.S. House Committee for Small Businesses, Colorado Congressmen and Congresswomen, the  SBA Administrator, Jovita Costanza, Senator Chuck Schumer and House Speaker, Nancy Pelosi, and Treasury Secretary, Steve Mnuchin, as well as to some others in Congress who have been working on the PPP stimulus program and Continuing Resolutions.




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Erica Madrid 
Englewood, CO
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