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Choosing a Campaign Type

If you are creating a campaign in the United States, the United Kingdom, Australia, or Canada, GoFundMe has two different campaign types to choose from: personal or charity. We compare the differences between these two options below:

  Personal or Organization Certified Charity

Causes you can raise money for

Raise money for anything that is within our terms and conditions.

Raise money for a 501(c)3 or registered charity in the US, the UK, Australia, or Canada. Supporters will see charity details and a badge on the campaign.

 

If you are raising money for a charity and wish them to use it for a specific purpose, we recommend that you get in touch with the charity before raising funds on GoFundMe to ask if they are able to accommodate that.

Who can withdraw

The campaign organizer can withdraw the funds to their own bank account, invite someone else to withdraw, or send the funds to an affiliated business or organization.

The campaign organizer doesn't handle the money; instead, funds are sent directly to the charity by PayPal Giving Fund. Learn more about charity withdrawals here.

Withdrawal frequencies

Automatic withdrawals can be sent daily, weekly, or monthly.

The charity receives payouts at the end of each month for the money donated before the 15th of that month.

Payment processing

Donations process through WePay, Adyen, or Stripe, and money is sent to the campaign organizer or beneficiary's bank account.

Donations process through PayPal and money is paid out to charities by PayPal Giving Fund.

Donor tax deductions

Donations are typically personal gifts and are not guaranteed to be tax-deductible.

Donors receive receipts from PayPal Giving Fund, which may allow them to claim tax benefits.

Fees

Learn more about fees here.

Learn more about fees here.

 

How to set up a campaign for an individual or for an organization.

On the first campaign creation page, you will need to select "Myself or Someone else" when it asks who the funds are for. After you've finished creating your campaign and you've arrived at your campaign management page, known as the Dashboard, you will be able to set up withdrawals for yourself, for another person, or for an organization, by choosing "Withdraw."

From there, follow the steps to set up the proper individual to withdraw. Be sure to choose who withdraws wisely, since you can't change who handles the funds after they have already been sent to their bank account.

Learn more about how to withdraw here.

If you're an organization setting up a campaign, the beneficial owner at the organization must withdraw. If you don't know the beneficial owner, you must withdraw the funds to your own bank account and send them to the organization outside of GoFundMe.

A beneficial owner is someone with significant responsibility to control, manage, or direct the organization (e.g., a Chief Executive Officer, Vice President, Treasurer, or a controller).

How to create a certified charity campaign

To set up a charity campaign, you will need to choose "Nonprofit or organization" on the first page and fill out the charity's name or EIN. Be careful to make sure you're selecting the correct organization, since we cannot direct the funds to another organization once raised.

If you don't see your organization listed, you will need to ask the person in charge of the finances at the organization to enroll with the PayPal Giving Fund.

Check to see if your charity is already on our list here.

Learn more about how to get on the GoFundMe charity list if you don't see your organization in our system.

Learn more about withdrawing from a certified charity campaign

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