It's that time of year where we all get sentimental and remember our friends and families.
Again, thanks for all your support in helping to raise money for Robert Edele's family.
As promised, I am putting together an informal VIDAL SASSOON RE-UNION on SATURDAY JANUARY 25th 2014 from 6:00pm-8:00pm at the HYATT REGENCY HOTEL in LONG BEACH, CALIFORNIA located at: 200 S. Pine Ave, Long Beach, California 90802, USA.
This gathering will happen at the end of the first day of the International Salon & Spa Expo (ISSE Long beach) Hair Show in the atrium area of the hotel, opposite the restaurant. (signs will be up there). This is a "No Host Cash Bar".
Come join us, meet and chat with some of the Sassoon originals and the alumni that helped make our craft so amazing.
Mingle with the stars of our industry and the press.
Bring your friends, all are welcome, as this is a FREE event.
RSVP please to: Tony@TonyBeckerman.com or reply to this notice
I want to thank you all so very much for all of your most generous donations to Robert Edele's memorial fund. Collectively, you have made a difference in his family's life.
Our largest contributor was Fernando Romero, who I will contact and present the Vidal Sassoon autobiography book which was personally autographed by Vidal before he passed away.
I will be planning a reunion for many of the original "Sassooners" from the 1960's onwards. The venue has not yet been conformed, but it will be in the Los Angeles/Long Beach area sometime during the ISSE hair show at the end of January 2014.
YOU ARE ALL INVITED
Again, thank you so very much. My future plan is to try to create a foundation that our beauty companies can contribute to and we can use that money to help our industry friends who need a "helping hand".
As Vidal would always say, "this is not charity, this is a "bridge of help from friends""
Holy Moly! We made our goal!!!! Yeah!
You are all so awesome....thank you...thank you...thank you ...Oh, did I forget to say Thank You? :-)
I am off on vacation tonight to visit my family in Melbourne, Australia, once I return I will follow up with you all on all the details of our potential "Get Together"...
You've made my day, you've made me smile and most importantly, you've help to take some sadness away from Robert's family and have given them a new ray of hope and sunshine as we celebrate the life of Robert Edele.
I'm sure that Robert and Vidal are up there creating a few special haircut inspirations for us all to enjoy....:-)
I'll be in touch....
Wow!!!! We are just $170 away from our goal. What a great achievement. This will be such a great pleasure to present this donation to Robert's family on "Thanks Giving Day" (Nov 28th in the USA). Thank you soooo much.
I will also be printing out all your fabulous comments and thoughts on a card and sending it to the family as well as the press.
I will be in touch with you all to let you know about our re-union and alumni "Get Together" in January 2014, which I am in the process of planning in California during the ISSE Long Beach Show.
we're about $700 short from our goal, you guys are awesome...thank you. I will be cutting a check to Roberts family for the full amount on Thanks Giving day (in the USA that's November 28th). There's still a bit of time to help make it if you are able.
So far FERNANDO ROMERO is in first place ?to receive the Vidal Sassoon book, autographed by Vidal, just before he passed away.
Tell your facebook friends and let's see if we can raise those last few dollars to meet the goal.
Cheers and love to you all, for being my friends :-)
Getting closer to our goal...you are awesome!
Here's a great picture of Robert Edele and the first executive management team in London. Robert is on the far right closest to the camera.
The Sassoon London Executive Team 1967
"Remember Remember the 5th of November, gunpowder, treason and plot!"
That is a British slogan for "Guy Fawkes Day" which is a traditional anniversary each November 5th, when Guy Fawkes tried to blow up the houses of parliament in London in 1605.
Each November 5th, the Brits, light fireworks and make a "rag guy" (something like a rag scarecrow) and often burn it. Kinda weird, but that what us Brits are like...weird :-)
Jan Edele's (Robert's wife) birthday is November 5th, so please, if you haven't donated to Robert's memorial fund already, please do, so we can make our goal for her birthday.
I will be planning a memorial gathering to celebrate Roberts life and career sometime at the end of January 2014 in California. Keep you updated as you are all personally invited.
I'm quite certain that by now you are all sick of receiving these notices from me. I really have never done this before, so bear with me as I try to reach our goal and beyond.
I have received some feedback from a few concerned that this is just a scam for my own gain. For those who know me, you know that scamming is not my style or MO. For those who do not know me...please ask someone who does. If you're not sure, then just delete my messages.
Some have asked "If Robert worked and was so friendly with Vidal, why do we need a fund?" As you know, not everything in our lives go according to plan. I will not discuss Robert & Jan's personal information, but I will tell you that in the last five years Robert went through 2 brain surgeries, 3 heart procedures, and a long battle with bone cancer. Needless to say, the medical bills were enormous.
This is NOT charity, this is his friends and associates helping his family with a bridge of support.
Back in 1972, Robert Edele created an alliance with Vidal Sassoon and Pivot Point Int'l.
Owner of Pivot Point Leo Passage along with Robert developed a program where I (Tony) would travel to all the USA states and do a three day cutting seminar at all the Pivot Point Schools for Hairdressers, Barbers and also Beauty School Students.
This program continued for over 2 years and began the Vidal Sassoon educational system for America. It was the innovative thinking by Robert Edele and Leo Passage that gave every hairdresser in America and Canada an opportunity to advance their skills.
The mailing list of these students was used to start the first advanced academy for Sassoon in San Francisco for the USA in 1975.
We thank people like Robert Edele and Leo Passage and of course Vidal for taking our craft into a new level.
Although Vidal, Robert and Leo have now passed, we honor their memories and celebrate their lives.
Thank you David for your kind donation. It's people like you that make our industry so great.
Stay in touch...
WOW! We have reached over 66% of our goal...this give me goose bumps...keep 'em coming :-)
IF ANYONE HAS ANY PICTURES OF ROBERT EDELE HIDDEN AWAY IN YOUR ARCHIVES, OR STORIES THAT YOU'D LIKE TO SHARE, PLEASE CAN YOU SEND THEM TO ME.
Vidal Sassoon's first official teacher. EVER.
Robert Edele began his hairdressing career in the early 1950's in London, England. Aspiring to be the best, Robert worked closely on hair in the world of competition hairdressing & haircutting.
As a kid in the craft, he always wanted to know how things were done and how he could teach others this amazing craft that he was learning. His lifelong friend Vidal Sassoon was gaining ground in his salon at 108 Bond Street, in London. Vidal asked Robert to work with him and help him develop the education for his new cutting methods and help teach his staff these exciting techniques.
Soon, Robert became one of the most valuable people at Vidal's salon, working as a stylist and also as a teacher.
In 1954 Vidal decided to sell his salon and move down the road to larger premises. Robert decided to go out on his own and open his own salon, so Vidal sold the 108 Bond Street salon to Robert.
After a short period of time suddenly Vidal's new salon had a major flood and he was forced to evacuate. Robert offered Vidal his salon to bring his clients to while the salon was being repaired.
Once Vidal's salon was up and running again, he said to Robert, "come back and work with me, I never wanted you to leave anyway, you were my best teacher".
Robert, excited over the potential of this opportunity, closed down his salon and went back to work with Vidal in the new salon at 171 New Bond Street, London.
Robert's talents flourished and he was soon promoted to senior director. He then inspired Vidal to open a school in Knightsbridge, London, where other hairdressers could come and learn these new cuts and styles that were changing the world of haircutting.
In the late 1960's Robert was asked by Vidal to go to the USA to help open up schools and academies throughout the world.
There he brought some of the greatest talents to the USA, like Christopher Pluck, Paul Mitchell, Harvy Kaye; Phillip Mason, Tony Beckerman and a host of others who became our industry icons.
In the late 1970's Robert was appointed as Exec. Vice-President of the Vidal Sassoon salons and academies, USA, and went on to become President until he decided to retire after almost 50 years with the company.
Robert was responsible for the training of many of the top stylists in the world today and is regarded as Master within our craft.
Robert & Vidal continued to stay in close touch with each other until Vidal's passing in 2011. They often reminisce on those great days and how it all began.
Robert passed away on October 12th 2013, in Ventura, California. He is survived by his wife Jan and son Sacha.
Robert loved the hair craft and dedicated his life to the advancement of education.
To date we have raised 50% of our goal. You are awesome. I know that Robert Edele is probably dancing for joy in heaven right now and checking out all the haircuts up there :-)
Hopefully he has met up with his close friend Vidal too.
Please keep the donations coming by passing on this link to your hairdresser associates. As I said in my last post, for less than the cost of a drink at the end of your day ($5.00) this could help his family.
Unlike the entertainment industry, as hairdressers, we really do not have any support systems in place to help those from our industry who need a helping hand. That is why we need to pull together. This is not charity, this is a support bridge.
I'm sure some of you are saying "I didn't know Robert", but even if you had never met him, his influence changed the way every hairdresser thinks and does hair. So much to tell...so little time.
Robert never liked his picture taken, he was a quiet man who enjoyed helping others and allowed them to take the limelight, so the photo's you see of him are all from the 1970's and 1980's, but they're certainly classics of a man who was always laughing and smiling.
Thanks for helping and re-posting.
I want to thank you all for kind donations for Robert Edele's memorial fund. We are almost at half way to our goal of $5,000. Please can you post the link to your Facebook and LinkedIn friends (if you're comfortable with sharing) Each donation will go to Roberts wife Jan with a special card signed by all of you
For those who asked for an address to send a donation, please use my address, to my attention and I will make sure it gets there:
3231-C Business Park Drive, Suite 320, Vista, CA 92081, USA